Champion Chip 24/7 and MYLAPS partner up

Timing company Champion Chip 24/7 and MYLAPS signed a three-year agreement to offer best-in-class digital sports experiences to athletes and fans. Champion Chip 24/7 and its subsidiaries in Florida, Alta Vista Sports and Florida Road Race Management, will be timing nearly 200 races in 2019.

Champion Chip 24/7 and MYLAPS sign 3-year deal

These events include the Tampa Bay Times Turkey Trot, ET Lake Zurich Triathlon, Sarasota Music Half Marathon and will be timed with the MYLAPS timing systems and services like the EventApp.

Ultimate experience for athletes, spectators and sponsors
‘We are excited to work together with the global leader in sports timing’, says Tony Garrett, founder and owner of Champion Chip 24/7. ‘We have the ambition to offer participants, fans and sponsors the ultimate sports experience. To accomplish this, our companies are all going back to the best system and read rate in the business, using just one tag and one timeline. We will no longer need two tags for one timeline as we did with our previous vendor. We are convinced the MYLAPS product suite will bring our events to a new level.’

Mike Schmitz, Managing Director MYLAPS Americas:
‘We are thrilled to work with Champion Chip 24/7 in offering our world class technology to all their events. With our team at the Atlanta GA office, where we do everything from production to sales, we can offer Champion Chip 24/7 local support. MYLAPS technology is used at professional events like the Olympics, major marathons, NASCAR and IndyCar and at countless amateur events worldwide. We look forward to helping enhance the race experience together with Champion Chip 24/7 for years to come!’

About Champion Chip 24/7
Champion Chip 24/7 has been timing endurance events for over 14 years in the Midwest and all over the US. We use the most advanced and reliable timing equipment in our industry and combined with our experienced staff, we have offered superior service over three million participants to date. We time running, cross country, cycling, triathlon and obstacle adventure events.

About MYLAPS Sports Timing
At MYLAPS we support athletes, racers and events in creating their ultimate sports experience. Every year we capture the performance of over 20 million people all over the world. And turn their data into insights, progress and fun. We offer them a better understanding of their performance and help them with their best next steps. Founded in 1982, we have revolutionized the world of sports timing with groundbreaking innovations and set the standard ever since. Our products and platforms are used at professional events like the Olympics and NASCAR to countless local events around the corner.

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